Blog

Hang that festive mistletoe this season because it’s all about the lips with the NEW ButterCream collection from Light Elegance, The Art of Kissing. Passion and creativity are the heart of Light Elega … read more

The festive season is upon us and whether your client wants to dazzle in glitter or make a sophisticated statement, the new P+ Holiday Collection from Light Elegance has it all! From bold and brave Wh … read more

It’s time to round up Fashion Week by introducing the faces behind The Reconstruction. Meet design extraordinaire Gareth Pugh as he chats through the inspiration behind the project and why he chose to … read more

As part of the S2 Shop Local campaign, each week we invite one of our professionals to host a guest blog and share their tips, trick and techniques to successful retail. Kicking off the campaign, from … read more

Serving the Pro with Love & Respect is at the core of everything we do here at Sweet Squared. While the current climate may not be where we’d hoped, we’re focusing on the ways we can support you a … read more

At Sweet Squared, we care about YOU, the Nail Professional, as well as your clients, business and colleagues. Salon wellness has always been our top priority, and alongside CND we are committed today, … read more