Serving the Pro with Love & Respect is at the core of everything we do here at Sweet Squared. While the current climate may not be where we’d hoped, we’re focusing on the ways we can support you and your business. We’re here to talk all things retail, support you taking the conversation online and providing simple solutions for retailing during lockdown and beyond. 

Discover the Shop local campaign HERE 

To support you with retailing nails to your clients, scroll to discover our products benefits, pricing and top tips....

VINYLUX COLOUR 

CND VINYLUX weekly polish system unites fashion and technology with fast application, week-long wear and easy removal in over 138 fashion-forward shades. The breakthrough VINYLUX system includes a self-adhering Colour Coat that eliminates the need for Base Coat, and a Top Coat that becomes more durable with exposure to natural light due to ProLight Technology. 

• Faster application time as the standard three-step nail polish process is replaced by an effective two-part system that eliminates the need for a Base Coat.
• VINYLUX Weekly Top Coat with ProLight Technology prevents yellowing and protects the Colour Coat, delivering increased durability with exposure to natural light.
• VINYLUX Weekly Polish Colour Coat delivers superior adhesion with no staining and faster drying.
• Available in 138 fashion-forward colours, many of which match popular CND Shellac shades, for pedicures and at-home touch-ups.
• Removes easily with regular acetone-based polish remover. For best results use CND Nourishing Remover available during a removal service at select salons.

Cost £4.95 per item RRP £11.95 per item giving you a £7.00 profit per sale.

VINYLUX TOP COAT 

CND™ Vinylux™ Long Wear Top Coat protects polish from scratching, denting, chipping and dulling for up to a week of wear. Leaving nails perfectly polished, this innovative formula contains Pro-Light Technology™, which means it has increased durability when exposed to natural light.

• Long Wear Top Coat works best when paired with any CND™ Vinylux™ colour as the final step to creating polished, long-lasting nail coatings with little upkeep.
• The Pro-Light Technology™activates cross linking polymerization doing all the hard work for you and ensuring lasting result and that fabulous - day wear.
• This product also features the CND™ ergonomic curve-hugging brush for an easy flawless application every time and delivers a high shine finish your clients will love.

Cost £4.95 per item RRP £11.95 per item giving you a £7.00 profit per sale. 

SHOP HERE

Also, available in Gel-like effect and Matt Top Coats 

VINYLUX 2-IN-1

A portable, easy to use 2-in-1 travel sized applicator that dispenses Vinylux™ long wear colour on one end and fast drying topcoat on the other.

Perfect retail item for all year round and Christmas

• Two steps in one convenient solution
• One-the-go and travel-friendly size
• Easy application
• 7-day wear with gel like shine
• Minimum size, maximum impact

Cost £8.45 per item RRP £16.95 per item, giving you a £8.00 profit per sale.

SHOP HERE

SOLAROIL

Retail SolarOil to you clients as part of their service, encouraging them to maintain their Shellac between services, whilst conditioning dry, damaged cuticles and reducing visible signs of aging

This synergistic blend of naturally light oils and Vitamin E is designed to deeply penetrate and protect skin and nails, whilst reducing the breakdown of Shellac.

Benefits:

• Jojoba Oil helps carry Vitamin E into skin to help reduce visible signs of aging.
• Naturally light oils keep skin soft and supple.
• Keeps natural nails, nail polish and nail enhancements tough and flexible.
• Repeated use helps drive oils into natural nails and nail enhancements, maximizing the benefits and reducing service breakdown.

Cost £3.95 per item RRP £6.95 per item, giving you a £3.00 profit per sale. Alternatively, invest in the SolarOil Pinkies, and break them down and offer them as a free gift with any Vinylux purchase 

Shop HERE 

SOLARSPEED SPRAY 

This fast nail polish dryer quickly and thoroughly dries Vinylux™ whilst super-penetrating SOLAROIL™ into the skin and nails, by drawing solvents from nail polish layers for a faster set. It's light formula soften skin and creates a protection barrier over Vinylux.

Cost £6.45 (smallest size) per item RRP £13.95 giving you a £7.50 profit per sale.

SHOP NOW

RESCUERXX

A highly effective daily keratin treatment that helps repair damaged nails, that have been impacted by mechanical force and environmental effects, by using the power of keratin protein and conditioning jojoba oil

• RESCUERXX™ helps to strengthen damaged and weakened natural nails that have been harmed by environmental or mechanical trauma.
• RESCUERXX™ will help stop the perpetuation of further delamination and/or splitting.
• Also has the conditioning properties of jojoba oil and sweet almond oil to nurture and soften the skin around the nail plate.

CLINICALLY PROVEN RESULTS

Customers who used for 1 week, twice a day:

• 70% said nails felt thicker
• 80% said white surface patches were less noticeable
• 80% said the condition of the nails were noticeably improved
• Customers who used for the recommended 4 weeks, twice a day:
• 73% saw a decrease in splitting
• 80% saw a decrease in peeling
• 69% saw a decrease in white surface patches

Cost £8.95 per item RRP £20.95 per item, giving you a £12.00 profit per sale. Also, available in pinkies size 

SHOP NOW

CARE PENS

For beautiful, hydrated nails on the go, this handy CND Essential Care Pen DUO has got your client covered between treatments. The perfect at-home treatment.

Just twist the top on these handy to use pens, to release the formula, then swipe the brush over your nails. All the benefits with controlled, precise application and half the time and mess. Perfect for clients ‘anywhere, anytime’.

RESCUERXX™ is a highly effective daily keratin treatment that helps repair damaged nails, that have been impacted by mechanical force and environmental effects, by using the power of keratin protein and conditioning jojoba oil

• RESCUERXX™ helps to strengthen damaged and weakened natural nails that have been harmed by environmental or mechanical trauma.
• RESCUERXX™ will help stop the perpetuation of further delamination and/or splitting.
• Also, has the conditioning properties of jojoba oil and sweet almond oil to nurture and soften the skin around the nail plate.

SOLAROIL is synergistic blend of naturally light oils and Vitamin E, is designed to deeply penetrate and protect skin and nails, whilst reducing the breakdown of Shellac. Benefits:

• Jojoba Oil helps carry Vitamin E into skin to help reduce visible signs of aging.
• Naturally light oils keep skin soft and supple.
• Keeps natural nails, nail polish and nail enhancements tough and flexible.
• Repeated use helps drive oils into natural nails and nail enhancements, maximizing the benefits and reducing service breakdown..

Cost £9.95 per item RRP £23.95 per item, giving you a £14.00 profit per sale.

SHOP NOW

Also, available in individual items.   

CUTICLE ERASER

An alpha-hydroxy cuticle treatment

Conditioning blend of alpha-hydroxy acids (A.H.A.s) micro-exfoliates cuticles and moisturizes nail plate and surrounding skin.

• Helps prevent cuticle build-up.
• Conditions skin and prevents hangnails
• Follow with SolarOil for a hydration cuticle cocktail
• Think of it as 'shampoo for nails' and your SolarOil as the 'Conditioner'!

Cost £5.95 per item RRP £15.95 per item, giving you a £10.00 profit per sale. 

SHOP HERE

RIDGEFX 

See instant results with RIDGEFX a nail surface enhancer and ridge filler that perfects the appearance of the natural nail, by smoothing out ridges and masks imperfections for even colour application.

Benefits:

• Natural nail instantly looks and feels smoother; eliminates the need for buffing nails.
• Visibly brightens and evens out natural nail colour.
• Optic diffusers visually enhance the nail surface and mask imperfections.
• OPTIFIL TECHNOLOGY fills in surface imperfections, improves and refines appearance of nail texture.
• Designed to work synergistically with VINYLUX Weekly Polish self-adhering technology.

CREATIVE SUGGESTION: Use RIDGEFX on natural nails that are prone to staining. For an enhanced natural look, apply one or two layers of RIDGEFX to clean, manicured nails and follow with your choice of CND Top Coat. Perfect for customers who work within a sector in which they require a natural nail.

Cost £4.95 per item RRP £11.95 per mini, giving you a £7.00 profit per sale.

Shop HERE

Q+LU is an indulgent, nutrient-rich collection that includes a bamboo-infused lotion and exfoliating scrub, nourishing sea-salt soak and tension-relieving spa oil, formulated without the use of any artificial dyes or fragrances.

“In our tireless pursuit of providing everything the nail professional needs for success, Q&Lu Spa Essentials allow pros to perform full spa manicure and pedicure services, using products of the best quality and chemistry,” said Lezlie McConnell, LE co-owner. “The fact that were able to formulate each product using all-natural ingredients is amazing and makes Q&Lu truly unique in the professional market.”   

KEY BENEFITS

• Designed to nourish and hydrate hands and feet, two areas which are the most vulnerable to dryness.
• Made with mint, lavender, basil and tee tree oils, which contain antifungal and anti-inflammatory properties to strengthen nails and relieve tired muscles.

• Designed to be used as an all-in-one manicure and pedicure system with each product complementing the last.
• Customers can purchase the products at retail price for an at-home spa experience, maximising retail potential for the professional. 

Discover Q+LU 

Interested in hearing how retail can support thr growth of your business? Want to learn how to get tips, tricks and hints on how to make the most of retailing, whilst brushing up on our product knowledge? 

Join us over at Sweet Squared Facebook on Thursday 12th, for a cuppa and a catch up with Gemma Pinfield-Thomas as she talks all things retail.

RETAIL 1.0.1

SHOP LOCAL

Supporting local businesses and our high streets is something we wholeheartedly believe in and we’re once again joining the vital movement to support you, our customers. Helping provide advice and digital assets to showcase your passion, expertise and value you add to our high streets.

Follow us across the next month as we being you lots of helpful tips, tricks and techniques on how to grow and develop, yourselves and your businesses 

Love & Respect 

• #BusinessAdvice
• #Nails