With the festive season fast approaching, salon owners have a golden opportunity to boost their earnings by offering Christmas gift sets. The holiday season is the perfect time to introduce your clients to LASHUS and wax:one homecare products. Whether they are looking to fill their stockings or gift themselves a little treat during the winter months, these products offer the perfect solution. This blog will explore creative ways to present these products, how to maximise their appeal, and how to leverage social media to drive revenue.

Let it snow with LASHUS

Uniquely formulated with only 100% natural oils and extracts for intense lash and brow care, the LASHUS Lash and Brow Elixir is an ideal gift for clients. With the harsh winter weather conditions, it’s crucial to maintain healthy lashes and brows, making this elixir a thoughtful and practical gift. Pair the elixir with the new LASHUS Eyebrow Pencil to create a compelling gift bundle. Offering these products together at a special reduced RRP of £30 / €37 can entice clients looking for a deal and make their purchase decision easier. 

Packaged to perfection

Presentation is key when it comes to retailing. Use LASHUS-branded tissue paper, vibrant ribbons, and charming little boxes to create an inviting display that draws clients in. An attractive setup can catch the eye of passersby and encourage impulse purchases. Consider grouping several gift sets together to really make an impact!

Winter waxing gifts

Wax:one Care offers the perfect post-treatment gift for clients who want to maintain their silky-smooth skin at home. Pair it with a mini Dadi’ Scrub and Dadi’ Lotion to create a post-wax bundle that provides exfoliation and moisturisation. Offer to clients at a reduced RRP of £42/€50 as a ready-made gift option perfect for clients to treat themselves or pass on to a friend. 

Your display matters!

To capture your clients' attention create enticing festive displays that make your clients stop and look before leaving the salon!

1. Winter Wonderland Showcase: Transform a section of your salon into a winter wonderland with faux snow, twinkling lights, and miniature Christmas trees. Display your retail products as "gifts" under these trees, creating a magical atmosphere that entices customers to explore your offerings.
2. Advent Calendar Display: Design an oversized advent calendar with numbered doors or pockets, each revealing a different exclusive holiday offer on your retail items. Encourage customers to engage with the display daily to discover new deals and surprises.
3. Tree of Treasures: Hang small, beautifully wrapped products as ornaments on a Christmas tree. Rotate featured products weekly to keep the display fresh and exciting.

Power of social media!

Once your Christmas display is set up, it's time to leverage social media to increase your salon's visibility and attract more appointments. To help, we’ve created some festive LASHUS and wax:one social assets to engage your clients! In addition to this, you could share behind-the-scenes content of your preparations, offer sneak peeks of gift sets, and host giveaways to generate excitement. Encourage your followers to share their purchase experiences and tag your salon in their posts. This user-generated content acts as powerful word-of-mouth marketing, reaching new potential clients who trust personal recommendations.

LASHUS Assets Here

wax:one Assets Here

The holiday season offers huge earning potential for salon owners willing to get creative with their retail strategies. By incorporating LASHUS and wax:one gift sets into your offerings, you can provide exceptional value to your clients while boosting your salon's revenue. Remember, the key lies in thoughtful presentation, strategic marketing, and a touch of festive spirit!

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